Real Speed, Measured
Not guesswork — a measured, before-and-after approach to genuine performance gains.
Core Web Vitals
I diagnose and fix the metrics Google actually measures — Largest Contentful Paint, Cumulative Layout Shift and Interaction to Next Paint — and get you into the green.
- LCP, CLS & INP diagnosis
- Lighthouse & PageSpeed Insights
- Real-world (field data) analysis
- Render-blocking resource fixes
- Before/after benchmarking
Front-End Performance
Most slow sites are slow for the same handful of reasons. I tackle the real culprits — oversized images, bloated scripts and missing caching — for lasting gains.
- Modern image formats & lazy-loading
- JavaScript & CSS minified/deferred
- Caching & CDN configuration
- Font loading optimisation
- Reduced third-party bloat
Any Platform
WordPress, WooCommerce, a custom or headless build, or another platform entirely — the principles of a fast site are universal, and so is my approach.
- WordPress & WooCommerce
- Custom & headless / Next.js
- Shopify & other platforms
- Server & hosting guidance
- Ongoing monitoring options
Why Speed Is Worth It
Performance isn’t vanity — it’s rankings and revenue.
Speed drives rankings
Core Web Vitals are a confirmed Google ranking signal. A faster site is a stronger candidate for the top of the results.
Speed drives revenue
Every extra second of load time increases bounce and drops conversions. Faster pages keep more visitors and turn more of them into customers.
Works on any stack
This isn’t tied to one platform. Whatever your site is built on, I find what’s slowing it down and fix it.